Overview
Sports Travel Hospitality delivers premium hospitality experiences for some of the world’s biggest sporting events. The website needed to present a varied and continually changing portfolio of events while giving the internal team a straightforward way to manage and expand its content. A new digital visual language was developed from the existing brand, supported by a considered UX and UI system that brought greater consistency across the experience. A flexible library of sections and page structures was also created, giving the team the tools to build and market future events independently while maintaining a cohesive digital presence.
